Dependable by Acclaimed Designer

Acclaimed Designer Shows The Dependable Packaging System

The thinktank behind the highlighted design Acclaimed Designer's Dependable Packaging System says, In a category known for overdesigned "flashy" work laced with starbursts, we decided to use simple, straightforward language (including the unconventional device of using actual sentence in the naming structure), a simple colour palate and a bold, graphic, almost utilitarian structure. This was done deliberately to reinforce the core value of dependability that Rocky Mountain Equipment the company possesses within the product itself. After all, dependability doesn't scream from the rooftops. It just does its job the only way it knows how; the right way..

Dependable by Acclaimed Designer Images:

VIA: http://competition.adesignaward.com/design.php?ID=28609

End of the article, click here to go back to previous page, or alternatively go back to Design Cult homepage.

World Design Days
Copyright © 2010 - 2018 Design Cult - designcult.net - All Articles